HTF Market Intelligence published a new research document of 150+pages on Online Bra Market Insights, to 2030″ with self-explained Tables and charts in presentable format. In the Study you will find new evolving Trends, Drivers, Restraints, Opportunities generated by targeting market associated stakeholders. The growth of the Online Bra market was mainly driven by the increasing R&D spending by leading and emerging player, however latest scenario and economic slowdown have changed complete market dynamics.
Some of the key players profiled in the study are Adidas (Germany), Fruit of the Loom Inc. (United States), Groupe Chantelle (France), Hanesbrands Inc. (United States), Jockey International, Inc. (United States), L Brands (United States), Levi Strauss & Co. (United States), Nike, Inc. (United States), Phillips Van Heusen Corporation (United States), Wolf Lingerie (France),
The Global Online Bra market was valued at USD Million in 2024 and is expected to reach USD Million by 2030, growing at a CAGR of 8.5 % during 2024-2030.
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Definition: A bra that is sold and purchased over the internet. This can refer to any type of bra available through online retailers, offering the convenience of home shopping and access to a wide variety of styles and sizes.
Market Trends:
Omni Channel Retailing is becoming one of the major attentions in the retail industry. The Omni channels are the evolving of Multi-Channel retailing and are a more whole approach to the consumer experience. The Omni channel consumer asks for to use all channels simultaneously, and retailers using an Omni channel approach will track down their customers across all sales channels. The Omni channel is defined as a multichannel sales approach that provides the customer with an integrated shopping experience. With the high growth in online sales in growing various emerging nation such as India, China. Talking about India is expected to reach near about USD ~70Bn by FY 2019 which covers around 30% of the organized retail sales in India. Across the globe, the majority of the online buyers belong to the 25-34 age group composition of the online audience across the Asia Pacific. According to our study that 37% of the online audience across the Asia Pacific were in the age group between 15-24. This data clearly defines the need for Indian retailers to target the Gen Y and the millennials to drive their online store sales. In the bra industry, the major trends are most of the brands are trying to raise awareness about breast cancer and helping educate their consumers on the importance of regular check-ups, bra styles, and everything. The leading brands do product tags, in-store posters, social media, and others. Because of the rising advents of social media, this enhances the online buying behavior of the customers. With technology advancement such as the advent of artificial intelligence by the e-commerce platform, which also tracks down the consumer visit on the product. With the increasing ratio of patients of breast cancer women in the developed and the developing across the globe. According to the WHO, breast cancer accounts for 2.09 million cases and 627000 deaths across the globe. It is becoming one of the most common cancers in women. It is occurring at an early age but the incidence to rise in the early thirties and peak at ages 50-64 years. Because all these consumers are moving towards the brand products, which is most effective in online sales channels.
Market Drivers:
With a rising availability of various types of bras across the globe, this makes consumers more preference and choosing options. This provides a multiway bra that offers variety & convenience and is seen as value for money. There is a growing number of brands offering multiway bras. According to our study, the consumers are moving towards padded bra product. The major reason behind its high adoption is its easy availability, at low cost at various sales channels. Another major factor is consumer comfortability of the consumer, with the increasing number of working women across the globe, the padded bra is showed up as a most comfortable one. In the market, consumers have highly adopted the light support bra. Which made up of additional pre-formed foam cups which give the bra a little extra shape and structure. There is an increasing number of smartphone users across the globe. As there are various E-Commerce applications available in the android and iOS-based smartphones. It is booming and it has given rise to companies like Flipkart and Snapdeal, the sustainability of the companies is increasingly coming into question as the e-commerce giants are increasingly suffering losses to garner market share from each other. The number of smartphone users across the globe today exceeds more than three billion and is forecast to further grow by more than 6 million in the coming years million in the next few years. China, India, and the United States are the major countries with the highest number of smartphone users, with each country easily surpassing the 100 million user mark.
Market Opportunities:
With the increasing number of apparel manufacturers across the globe. The United States is highly invested in the apparel industry. The United Kingdom is also catching up though as it has raised the number of lingerie. There are various small and medium-size market entrants in the emerging nation, and online platforms have become one of the great platforms for the new market entrants. Because of the increasing availability of online platforms, it is highly suited for the new market entrants. India and China are seeing a major number of manufacturing units because of the high presence of raw material providers. And most of the leading apparel brands are expanding their footprint across the various geographical nations to expand their market share. Technology development in the lingerie market is becoming one of the major trends in this industry. With the advent of various artificial intelligence-based applications and platforms. These technological developments are transforming the lingerie industry. With the development of technology helps companies expand their marketing campaigns. Many companies are highly investing in technological advancement to become more competitive in the market. The companies are also investing in the smart bra. For instance, recently, Sensilk has revealed its latest wearable technology for women, the company technology enables sports bra for providing adequate coverage, and support. These bras are compatible with iOS devices or smartphones. These technology development initiatives make the company more competent across the industry.
The titled segments and sub-section of the market are illuminated below:
The Study Explore the Product Types of Online Bra Market: Sports Bra ,Stick-On Bra ,Multi-Way Bra ,Nursing Bra
Key Applications/end-users of Online Bra Market: Company Website, E-Commerce
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With this report you will learn:
- Who the leading players are in Online Bra Market?
- What you should look for in a Online Bra
- What trends are driving the Market
- About the changing market behaviour over time with strategic view point to examine competition
Also included in the study are profiles of 15 Online Bra vendors, pricing charts, financial outlook, swot analysis, products specification &comparisons matrix with recommended steps for evaluating and determining latest product/service offering.
List of players profiled in this report: Adidas (Germany), Fruit of the Loom Inc. (United States), Groupe Chantelle (France), Hanesbrands Inc. (United States), Jockey International, Inc. (United States), L Brands (United States), Levi Strauss & Co. (United States), Nike, Inc. (United States), Phillips Van Heusen Corporation (United States), Wolf Lingerie (France),
Who should get most benefit from this report insights?
- Anyone who are directly or indirectly involved in value chain cycle of this industry and needs to be up to speed on the key players and major trends in the market for Online Bra
- Marketers and agencies doing their due diligence in selecting a Online Bra for large and enterprise level organizations
- Analysts and vendors looking for current intelligence about this dynamic marketplace.
- Competition who would like to benchmark and correlate themselves with market position and standings in current scenario.
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Quick Snapshot and Extracts from TOC of Latest Edition
- Overview of Online Bra Market
- Online BraSize (Sales Volume) Comparison by Type (2024-2030)
- Online Bra Size (Consumption) and Market Share Comparison by Application (2024-2030)
- Online Bra Size (Value) Comparison by Region (2024-2030)
- Online Bra Sales, Revenue and Growth Rate (2024-2030)
- Online Bra Competitive Situation and Current Scenario Analysis Strategic proposal for estimating sizing of core business segments Players/Suppliers High Performance Pigments Manufacturing Base Distribution, Sales Area, Product Type Analyse competitors, including all important parameters of Online Bra
- Online Bra Manufacturing Cost Analysis Latest innovative headway and supply chain pattern mapping of leading and merging industry players
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